Panja Vaisshnav Tej is coming up with an action entertainer, Aadikeshava on 24th November, 2023. Latest sensation, Sreeleela is playing the leading lady role in the film. Suryadevara Naga Vamsi and Sai Soujanya are producing the movie on Sithara Entertainments and Fortune Four Cinema, respectively. GV Prakash Kumar composed music for the film. Joju George, Sudarshan, Aparna Das, Radhika Sarathkumar, Jayaprakash have played important supporting roles in the film. AS Prakash handled production design while Dudley handled cinematography. Navin Nooli is editing the film.

The makers have unveiled the theatrical trailer on 20th November and it has gone viral. They have decided to hold Pre-release press event before release on 22nd November. Panja Vaisshnav Tej, Sudarshan, Jayaprakash, Jabardasth Racha Ravi, director Srikanth N. Reddy and producer Suryadevara Naga Vamsi have attended the event.

At the event, dancers performed for the song, Sittharala Sithravathi. Post the performance, Raccha Ravi, Jayaprakash, comedian Mahendra gave speeches and thanked Srikanth, Naga Vamsi for the opportunity.

Sudarshan talking about the film shared a heart-warming story of the struggles he and director Srikanth N. Reddy faced over years. He thanked Srikanth for making a short film with him. He said, "In 2012, Srikanth met me and then made a short film with me. His short film has made me what I am today. He has been struggling over the years from 2012 and I am happy that he has finally become director."

He further said, "In our first short film, he wrote thanks to Trivikram Srinivas and today, he got an opportunity to work in his production. I am happy for him. Panja Vaisshnav Tej garu will become an action hero with this film. Audience please watch on 24th November and you'll enjoy for sure."

Director Srikanth N. Reddy thanked Trivikram Srinivas, producer Suryadevara Naga Vamsi and Suryadevara Radhakrishna for the opportunity. He thanked Panja Vaisshnav Tej for believing a debutant and immediately accepting the story. He stated, "Trivikram Srinivas and Vamsi garu did not give an opportunity to a debutant but they have given a career and I cannot thank them enough." He further thanked cinematographer Dudley for his continuous support. He also thanked DOP Sunny for his support.

He further thanked action choreographers Ram-Laxman for enhancing the stunts which come as part of the screenplay. He futher thanked GV Prakash Kumar for his blockbuster music and thanked lyricist Saraswathi putra Ramajogayya Sastry for writing two songs and being friendly with him. He thanked lyricist Kasarla Syam for writing Leelammo song, in one sitting at office in short time. He stated that editor Navin Nooli has been enhancing the content till the last minute. He thanked Prasad Murella for looking after DI. Srikanth also thanked AS Prakash for art direction. He looked overwhelmed by the situation and got emotional.

In the special AV played at the event, makers have showcased the important moments in the career of Panja Vaisshnav Tej. Mainly, Megastar Chiranjeevi remembering work with Vaisshnav in Shankar Dada MBBS and Andarivadu became major highlights. Also, his success and awards for Uppena have received great reception from audiences present at the event.

After this AV, Panja Vaisshnav Tej, director Srikanth and producer Suryadevara Naga Vamsi interacted with press and stated that they will give their speeches at Success meet post release. Producer Naga Vamsi talked to press stated that they are highly confident about the movie. He announced that Aadikeshava will have paid premieres on 23rd November.

He further stated that he will post details about pre-release premieres on 23rd November, early in the morning. He stated that as sentiment, Aadikeshava first premiere will be held at Tirupathi Sandhya theatre. He stated that he is highly confident and like he did for other three movies released by them this year, he is doing the same for this movie, too.

Panja Vaisshnav Tej stated that the movie will be different from his previous movies and he chose this subject for the same. He stated that he felt taxing to pull off climax action sequence but he is happy with the output. And he stated that the movie will have believable action sequences and great fun elements. He also stated that the movie will be pure commercial film with a new point.

Director Srikanth N. Reddy to the press stated that the movie has every commercial element in right amount. He stated that after watching the double positive and final cut, recently, he felt highly satisfied and confident about the box office success.

Suryadevara Naga Vamsi explained about absence of actress Sreeleela. He stated that they did not want to bring her to every movie function as it has become too common, these days, with her being part of too many movies. He jokingly stated that they wanted the movie to go as Vaisshnav Tej movie and not as Sreeleela movie. He firmly stated that youth will enjoy watching Sreeleela on big screen for sure.

He further asked media channels and websites to not give reviews on Friday but wait for 24 hours, if possible. He stated that he is highly confident about the movie, Aadikeshava and reiterated that the movie will be a blockbuster. He remarked that the buzz for the film has increased post the trailer release and expressed happiness that the songs have gone even more viral, now. As he went into a discussion about delaying reviews, he strongly stated that Guntur Kaaram will be a big blockbuster, no matter what.

Panja Vaisshnav Tej stated that he did not do this movie for the purpose of making a commercial movie. He reiterated that he loved the subject and it has a very fresh point in commercial space. He wished that the audiences will love the movie, Aadikeshava post release on 24th November, 2023 and will be a big success for him and the team.