Chiranjeevi’s appearance at the pre-release event for Sigma has given Jason Sanjay’s first film as a director a high-profile boost ahead of its October 2, 2026, theatrical release. The film stars Sundeep Kishan and is backed by Lyca Productions.
Jason, the son of Tamil actor and Chief Minister C Joseph Vijay, has chosen to begin his feature-film career behind the camera. That decision has made Sigma a closely watched debut, while Chiranjeevi’s presence at the Telugu promotional event has brought the project to a wider audience.
Chiranjeevi praises Jason Sanjay and Sundeep Kishan
Speaking at the event, Chiranjeevi recalled his connection with Jason’s family. He said he had acted under the direction of Jason’s grandfather and remembered giving the clap for one of Vijay’s early films. Those memories added a personal note to his appearance in support of the young filmmaker.
Chiranjeevi said he was struck by the film’s attempt to appeal to Gen Z viewers while also reaching a broader audience. He wished Jason and the Sigma team success and praised Sundeep Kishan’s growth as an actor, saying the younger star reminded him of his own early days.
For Jason, the event placed his work in front of Telugu film audiences just days before release. It also gave Sundeep a prominent endorsement as the film’s lead. The trailer has generated interest in the project’s style and treatment, though audiences will be able to judge the full film only after it opens in theatres.
Can Sigma turn attention into a box office opening?
Sigma enters its release week with several sources of attention: Jason’s directorial debut, Sundeep’s lead performance, Lyca Productions’ backing and Chiranjeevi’s appearance at the pre-release event. Vijay’s fans may also be curious to see the film made by his son.
That visibility could help the opening, particularly if the promotions continue to reach both Tamil and Telugu audiences. Its longer theatrical run, however, will depend on viewers’ response to the story and their word of mouth after October 2. For now, Chiranjeevi’s show of support has ensured that Jason Sanjay’s first film arrives with considerable interest.
