As summer heats up and Americans continue searching for affordable entertainment, AMC Theaters is stepping up with a massive midweek offer. Beginning July 9, the theater chain is rolling out “50% Off Wednesdays,” slashing movie ticket prices in half every Wednesday for members of its AMC Stubs rewards program. Already known for its popular “Discount Tuesdays,” AMC is now doubling down on value-driven moviegoing to increase weekday attendance. This bold new pr