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PM Modi Urges Ministers To Use Instagram Reels To Reach Youth

PM Modi Urges Ministers To Use Instagram Reels To Reach Youth

PM Modi Instagram outreach is aimed at strengthening digital government communication with young Indians. Ministers have reportedly been encouraged to use Instagram Reels, interactive sessions and simple videos to improve student engagement and address concerns over exam leaks.

 

Why PM Modi Wants Ministers To Use Instagram Reels

Prime Minister Narendra Modi has reportedly advised Union ministers to use Instagram more actively to connect with young Indians through Reels, short videos and interactive sessions.

The suggestion was discussed during a Cabinet meeting as the government faced growing questions from students over alleged irregularities in competitive examinations, including NEET. Modi reportedly highlighted Instagram’s popularity among younger audiences and encouraged ministers to communicate in formats that are simple, direct and easy to share.

The proposed outreach is intended to help ministers explain government policies, promote public programmes and respond to questions raised by students and young citizens. Short-form videos can also make complex policy announcements easier to understand for people who do not regularly follow press conferences, television news or official statements.

The wider aim appears to be improving digital government communication and reaching younger audiences on platforms they use frequently. Interactive sessions may also allow ministers to receive feedback and address public concerns more directly.

NEET Paper Leak Response And Student Engagement

The Instagram outreach comes amid continued concern over examination paper leaks and alleged weaknesses in the competitive examination system.

Modi has used social media to address student concerns and speak about stronger action against organised examination fraud. He has also encouraged young people to share their views and suggestions through online platforms.

https://www.instagram.com/reels/DbLyA8tIo7x/

The government has indicated that people involved in examination fraud could face stricter punishment. Measures such as stronger enforcement, faster investigations and quicker court proceedings have also been discussed as ways to improve accountability and protect students.

Instagram Reels can help ministers provide updates on examination reforms, explain legal measures and respond to misinformation. The platform may also give students a more direct way to raise concerns about exam security, delayed investigations and administrative failures.

However, the effectiveness of the outreach will depend on whether digital communication is supported by visible policy action. Students are likely to expect transparent investigations, secure testing systems, clear timelines and accountability from examination authorities.

The initiative may improve communication between ministers and young citizens, but long-term public confidence will depend on the government’s ability to prevent paper leaks and strengthen the examination process.

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